What is this personal magnetism? Is it a development of psychic power or occult power? Is it an education, or is it refinement? The answer is that education helps personal magnetism, because knowledge is Light, and light is beautiful, and it always helps. But this is not personal magnetism. People may be very well educated and at the same time very disagreeable. Sa'di says that an educated man who does not put what he has learnt into practice, is like a donkey loaded with books: he is carrying them on his back, but he does not know it or act accordingly. He has a load of knowledge which serves no purpose. If his education has not made a man human, what is the use of education? It is just learning for the purpose of earning money.